Hosting Considerations When Implementing Magento
Magento is one of the best ecommerce platforms on the planet, packed with fantastic features and benefits for all types of businesses. However all these features and benefits come at a price; they make Magento one of the heaviest ecommerce platforms in terms of resources. This is why if you want your Magento website to run efficiently, you will need to choose hosting that is optimised specifically for running and supporting Magento.
Running Magento with poor hosting can result in slow site speeds and poor performance.
Risks of running Magento on an inadequate server
Whilst there are many great website hosts out there, not all of them are suitable for link to Magento ecommerce websites. Run Magento on a generic server and you risk poor performance, slow page loading times, abandoned shopping carts and lost revenue.
Magento is not like WordPress, Joomla or Drupal where it doesn’t really matter too much which host you choose, as long as they are reliable. With Magento, you actually need a hosting provider that is configured for the ecommerce platform. Choose the wrong provider and your site won’t be half as successful as you’d hoped.
What to look for when considering hosting for Magento
Choosing hosting for your Magento site is not something you should rush into. It’s important to consider the criteria and shop around for the host that meets it the best within your budget.
To start things off, the host must be experienced in hosting Magento ecommerce stores. Check that they actually talk about Magento on their website and already host other Magento stores. If they do not seem to know the basic requirements of Magento and try and treat it like any other platform, move onto the next host on your list!
When choosing a host for Magento, it’s important to check that it is capable of handling Magento’s multi-store configuration. In order to use Magento’s multi-store feature (where you can call on the Magento core from a separate domain folder or direct all store domains to a single server fold), special configuration is required. If unsure whether a Magento host offers this feature, ask to see their multi-store demo.
The hosting company must be able to ensure the level of security you require.
It is equally as important that your website host has experience in installing and configuring multi-domain SSL for your Magento stores. Security plays a prominent role in all ecommerce solutions, so your hosting ideally needs to have backup functionality and an alert system too.
Up to date performance technologies
Providing your hosting supports the latest performance technologies, you will benefit from a fast and stable Magento website. When enquiring about performance modules for PHP and the caching systems offered, see if they offer Memcache support, Xcache support and APC support. Whilst they don’t necessarily need to offer all of these PHP performance modules, APC support is a must.
When choosing Magento hosting, you should also find out whether they offer SSH access. Having SSH access will allow you to easily maintain and upgrade your Magento website.
Location & speed
The better optimised a hosting package is for the Magento platform, the faster your ecommerce site will be able to run. Fast page loading times will contribute to the overall user experience and help to reduce bounce rates and increase conversions.
One of the key factors in determining the speed of hosting packages is their location. The more locations the host has, the better choice it will be for your business.
When deciding on the perfect hosting for your Magento ecommerce website, you not only need to think about your current needs, but your future needs too. The majority of merchants set out with plans to expand and grow their ecommerce stores in the future, which means they need to find hosting that can accommodate for this. Always choose a flexible hosting package that can be scaled up or down at short notice, depending on the needs and requirements of your business.
You will greatly benefit from choosing Magento hosting companies offering 24/7 tech support.
Although we have featured it last on our list, support should play an important role in your decision to choose a particular host. It is absolutely essential that they offer good technical support. From time to time you are bound to have questions about your hosting or maybe even run into problems with it. Having tech support assistance available to you will ensure you can get your questions answered and your problems fixed within a reasonable timescale.
The best of the best hosts will offer 24/7 tech support. This means you will be able to contact the company with your questions, queries and problems at any time of date or night, preventing pro-longed disruption to your business.
Read reviews / testimonials
Something we highly recommend is reading reviews on different Magento hosting as well as testimonials from the companies’ clients. Don’t just go with what’s featured on their website though, actually search for them on Google and independent websites to see unbiased reviews from real customers.
Reading reviews and testimonials will give you a better idea of whether a company can offer the quality hosting you require. Look for a company that has a high percentage of good reviews, not only in terms of the reliability and performance of their hosting packages but also their customer service too.
If you are new to running an ecommerce store and feel a little lost when it comes to choosing hosting for Magento, you can always seek expert recommendations. Our team of Magento specialists are more than happy to assist you in finding the best hosting to suit your Magento store. The great thing about working with Online Media Direct is that we do not offer our own hosting packages and we are not tied to any particular hosting companies, so you can have the peace of mind that you are getting a completely unbiased recommendation.
It is our mission to help our clients get the most out of their Magento experience and that starts with choosing the right hosting service.
Although other ecommerce providers like Shopify do not require you to purchase hosting, the Magento Community Edition is still the recommend ecommerce platform if you are looking a highly customisable, flexible and scalable solution. See our page on link to 7 reasons why Magento is better than Shopify for more info.
For more information on hosting considerations when link to downloading Magento or to get advice on the best hosts from our Magento experts, get in touch by calling us on 01706 830 965.